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Your 12-Week Roadmap to a Scalable, Revenue-Generating Brand

Turn your expertise into a powerful, profitable brand with our step-by-step guide that combines strategy, design, and cutting-edge technology.
“After running marketing for a $55M brand, I wanted to take what I learned and help small businesses and start-ups level up. Strategy and design must come together, and then we move faster with technology to take your brand to the next level.”
—
Madia Logan, MBA
Founder of Logan PR

👉 Fill out the form to download your guide instantly. It’s packed with actionable insights to help you attract the right audience, measure your impact, and grow your business with confidence.
Don’t wait—your brand transformation starts now!”
Week 1: Brand Discovery & Research - Define your brand’s core identity, mission, and values, and conduct audience and competitor research.
Week 2: Analytics & Tracking Setup - Set up analytics tools to measure website traffic, customer engagement, and track key performance indicators (KPIs).
Week 3: Brand Strategy Foundation - Establish a solid brand strategy, including positioning, messaging, and long-term goals aligned with customer needs.
Week 4: Logo & Visual Identity Design - Create a cohesive visual identity for your brand, including your logo, color palette, and typography.
Week 5: Social Media Strategy & Management - Develop a strategic social media content calendar and engagement plan to build your online presence.
Week 6: Paid Advertising & Online Marketing - Launch targeted paid ad campaigns on platforms like Google and Facebook to drive traffic and conversions.
Week 7: Content Strategy & Calendar - Plan and execute a long-term content strategy with a 90-day calendar for consistent content creation.
Week 8: Website Audit & Optimization - Audit your website’s performance, improve SEO, and ensure a seamless mobile and desktop user experience.
Week 9: Video Content & Multimedia Strategy - Create a video content strategy to engage your audience through educational and behind-the-scenes content.
Week 10: Social Networks & Audience Discovery - Discover where your audience spends time online and learn how to engage them on key platforms.
Week 11: Supercharging Your Brand with Technology - Conduct a tech audit and integrate AI tools to automate processes and optimize brand efficiency.
Week 12: Metrics Review & Continuous Improvement - Review key metrics, assess performance, and establish a system for continuous improvement and brand growth.